Epic PrimeCoat & HP Priming Solution

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HP Expands Production Inkjet Possibilities with New Priming Solution, Inkjet Web Press
New solutions expand media versatility, enable publishers to profitably increase mono inkjet book production

DALLAS, May 19, 2014 — HP today announced the HP Priming Solution, enabling HP Inkjet Web Press users to print on a broader range of media, including standard offset coated media that is not typically compatible with production inkjet technology.

Coatings used in offset papers are designed to repel water, including water-based inks used in high-speed production inkjet environments. This results in print-quality defects such as coalescence and issues with drying the ink at production speeds. The new HP Priming Solution addresses this challenge, allowing print service providers (PSPs) and book manufacturers to print on low-cost, coated offset stock without compromising print quality or productivity.

“Customers and prospects considering production inkjet equipment want to print on a wide variety of media,” said Aurelio Maruggi, vice president and general manager, Inkjet High-speed Production Solutions, HP. “The new HP Priming Solution reinforces our strategy to offer choices to customers for expanded media options, while continually bringing to market new technology that helps our customers do more with their HP Inkjet Web Presses.”

The HP Priming Solution was introduced at an HP customer open house event held at O’Neil Data Systems in Dallas.

Broadening media options with HP Priming Solution
Building on HP’s 30 years of inkjet technology leadership, the new HP Priming Solution expands HP’s media versatility in the production inkjet market. Available for the full HP Inkjet Web Press portfolio, the first HP Priming Solution offers a matte finish that can provide a cost-effective coated-media solution and help increase the crossover points vs. traditional offset in both publishing and commercial printing.

Components of the solution include an HP-developed, aqueous-based Priming Agent for HP A51 Inks, engineered to work with HP Inkjet Web Presses, and the Epic PrimeCoat priming system from Epic Products International, an industry leader in developing custom priming and coating solutions.

HP’s media strategy also includes HP Bonding Agent for production on low-cost, uncoated offset papers, collaboration with leading paper mills on the development of inkjet optimized papers with ColorPRO technology, and the HP Media Certification Program for the identification of substrates compatible with HP high-speed production inkjet systems.

Transforming business with HP inkjet technology
Momentum of the HP Inkjet Web Press portfolio continues worldwide with a growing install base printing up to 3 billion pages per month worldwide.

O’Neil Data Systems, an early adopter of HP production inkjet technology, recently acquired an additional HP T410 Color Inkjet Web Presses as it continues to grow its business with HP. With its latest investment, O’Neil Data Systems now has a total of 10 HP Inkjet Web Presses—including six HP T410s, two HP T360s and two HP T230s.

“When you compare our business today vs. our business in 2008 when we were first discussing production inkjet technology with HP, it’s a night and day difference,” said Jim Lucanish, president, O’Neil Data Systems. “We have completely transformed our business and have grown exponentially as a result of our continued investment in HP Inkjet Web Presses, which allow us to fiercely compete in the data-driven communications market.”

Building on the innovation and business transformation delivered in the publishing, production mail and commercial print markets, HP also is developing new HP Inkjet Web Press solutions configured for packaging that will help converters produce cost-effective short to medium runs and digital customization, deliver faster turnaround times and reduce inventory. HP is working with leading packaging converters to validate the technology in terms of quality, flexibility and economics.

Availability
The HP Priming Solution and the T260 Mono Inkjet Web Press are expected to be available worldwide before the end of 2014.

Additional information about HP Inkjet Web Presses is available at www.hp.com/go/inkjetwebpress, through the HP Graphic Arts YouTube channel at www.youtube.com/hpgraphicarts and through the HP Graphic Arts Twitter Feed at www.twitter.com/hpgraphicarts.

About HP
HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. With the broadest technology portfolio spanning printing, personal systems, software, services and IT infrastructure, HP delivers solutions for customers’ most complex challenges in every region of the world. More information about HP (NYSE: HPQ) is available at http://www.hp.com.

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