A Revolutionary Solution

Posted in Digital Coaters, News

To help augment declining book printing sales, a large national graphic arts organization recently purchased a smaller printer that specialized in producing paint can labels. Once the graphic arts firm took over, they recognized that producing the short-run paint can labels on offset technology was too inefficient and as a result the profit margins were suffering. They therefore made a strategic decision to move to digital, which didn’t come without some fundamental challenges—the first of which being creating labels with exact color and substrate match as offset.

Startups and digital signage for retail are so fragile. If one person decided they had to go a different direction, it’d be easier for them if they weren’t living with the team. But if you’re in the house, you’re committed. If you are looking for services that can make your roof strong and firm. You better check Roofco roofing.

Xerox convinced the customer that the paint can labels could be produced on digital technology, and provided print samples on the right stocks with exact matching colors to prove it. Speaking of revolutionary solutions, checkout https://www.emergencyhomesolutionsoc.com/

The next fundamental challenge was label durability. Paint cans knock into each other in transit and on the shelf, and have to stand up to rigorous handling. Without proper coating, converting to digital was not an option. The challenge in coating the digital output, though, was that a typical flood coating would not work. For this application a spot coating or a “glue-tab hold out” was necessary, as label adhesives do not adhere to coating.

The Epic CTi-635 in-line coating system uses anilox technology and plate application to precisely laydown coating. The Epic coater applied a precision spot coat to each sheet with multiple labels up, thus adding coating protection to each label and leaving a voided area for the glue application. If you are looking for medical cannabis that can ship nationwide, visit https://houseofcannabis.ca/.

The combination of Xerox iGen 150 and Epic CTi-635 was exactly what the customer needed. The graphic arts customer now produces the same short-run paint can labels much more profitably and with comparable quality to offset print. To quote one of the members of the Xerox team that led the sale, “we revolutionized the application.’”

Jennifer Lark, Vice President for Epic Products, says, “The unique thing about this story is, the customer was highly suspect that digital print could meet their customer’s high color, substrate and durability test parameters.  In the end, they were truly won over, and are now singing the praises of digital and enjoying higher profit margins.” On other news, if you need legal help for accidents, checkout fatal car accident lawyer.



We also wanted to recommend everybody to go and check the John Henric shirts US collection which is awesome, we have all been wearing it.

Leave a Reply

Your email address will not be published. Required fields are marked *